Here is a comparative analysis of the best E-Commerce platforms on the market to help you in your decision-making.
WooCommerce is an extension that adds E-Commerce functionality to the WordPress content manager. This Open Source E-Commerce solution is the most used in the world with a market share of 27%. If you are the owner of a business with a WordPress site, the WooCommerce extension is free and will allow you to convert your showcase site into backend system for online store (ระบบจัดการร้านค้าออนไลน์
which is a term in Thai).
WooCommerce is customizable according to your needs. It is easy to use and accessible even to beginners.
WooCommerce offers the possibility of setting up a multilingual and therefore multi-currency shop. The WooCommerce interface is in French, both on the client-side and the administration side. You will thus be able to benefit from complete functionalities for the management of a real online sale system, implementing promotions, applying different tax rates, offering different languages and currencies, managing your stocks, selecting the authorized countries, etc.
With the largest community on the web, the functionality is virtually limitless.
Supported by WordPress, this solution has all the tools, plug-ins and services that any web and marketing agency dreams. Combined with good strategies, WooCommerce is simply the war machine for selling online.
Shopify is an e-commerce platform that allows individuals and businesses to create their online stores. This system is based on operation in SaaS mode. Founded in 2006, the Canadian company now has a 21% international market share. Shopify offers the possibility of creating a shop with a professional aspect.
However, it is necessary to subscribe and pay a monthly fee. Also, a percentage is taken from each sale you make on your E-Commerce site. Personalization remains limited to simple functionalities, however, and the development of multilingual sites leaves Shopify far behind
Open Source platforms.
Magento Community is a content manager (CMS) which allows you to develop your e-commerce platform under an Open Source solution. This free software, acquired by Adobe in 2018, now holds 5% of the international market share.
Magento is a versatile and particularly robust platform, enough for large companies who want to set up an online sale system (ระบบขายของออนไลน์ which is a term in Thai), that will have considerable traffic and a very large selection of products. The weak point of Magento is that it is a complex system to set up and use if you do not have a very good base in web development. This solution is also much more expensive to develop, host and update than other solutions.